CASE STUDY 01 / 05 — Targeted outbound & personalization
Digital Advantage Media
Turn prospect research into relevant executive outreach.
01 / THE CHALLENGE
Hotel, resort, and real estate leaders operate in competitive markets where generic cold outreach rarely gets a reply.
02 / WHAT I BUILT
- Built enriched, targeted executive contact lists using Apollo and Prospeo.
- Used AI to draft outreach addressing each leader’s specific pain points.
- Automated cold email campaigns and send timing.
03 / SYSTEM ARCHITECTURE
How the workflow connects research, execution, and follow-up.
01 / Market segments →02 / Contact enrichment →03 / Personalized copy →04 / Timed campaigns →05 / Conversations

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04 / THE OUTCOME
Valuable conversations in hard-to-reach markets.
Targeted campaigns opened valuable conversations with decision-makers in real estate and hospitality.
NEXT CASE STUDY / 02
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